It's the first question every business owner asks — and one that most web designers dodge with "it depends."
I'm going to give you a straight answer.
As a freelance web designer in Windsor, Berkshire, I believe in transparent pricing. Here's a genuine breakdown of what you can expect to pay for a professional website in the UK in 2026.
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Quick Answer: UK Website Costs
| Website Type | Freelancer | Agency |
|---|---|---|
| Single page / landing page | £500–£1,000 | £1,500–£3,000 |
| Standard business website (5-7 pages) | £1,000–£3,000 | £3,000–£10,000 |
| E-commerce / online store | £1,500–£5,000 | £5,000–£20,000 |
| Custom web app / platform | £3,000–£15,000 | £10,000–£50,000+ |
| MVP for startups | £3,000–£10,000 | £15,000–£50,000+ |
These are typical UK rates in 2026. Your actual cost depends on complexity, features, and who you hire.
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What Affects the Price?
Number of Pages
A 5-page brochure site costs less than a 20-page site with blog, portfolio, and multiple service pages.
Design Complexity
A simple, clean design is faster (and cheaper) to build than a highly custom design with animations, illustrations, and unique layouts.
Features & Functionality
Basic contact forms are simple. Booking systems, payment processing, member areas, and custom dashboards add complexity and cost.
Platform Choice
- **Wix** — Great for most small businesses. Cost-effective to build and maintain.
- **Shopify** — The standard for e-commerce. Slightly higher build cost but excellent for selling products.
- **Custom build** — Full flexibility but higher development cost. Best for unique requirements.
Content
If you provide all your content (text, images, branding), costs are lower. If the designer needs to write copy, source images, or create branding, expect to pay more.
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My Pricing (Transparent & Fixed)
Here's what I charge for different project types:
Wix Website Design
- **Starter** (1-3 pages): From £750
- **Standard** (5-7 pages): From £1,500
- **Premium** (8+ pages, advanced features): From £2,500
Shopify E-commerce
- **Starter store** (up to 20 products): From £1,500
- **Full store** (unlimited products, advanced setup): From £2,500
MVP Development
- **Simple web app**: From £3,000
- **Full platform**: From £5,000
- **Complex app with integrations**: From £10,000
Branding & Logo Design
- **Logo design**: From £350
- **Full brand identity**: From £750
CRM / Dubsado Setup
- **Starter setup**: From £500
- **Complete setup**: From £1,000
All my quotes are fixed price — no hourly billing, no surprise invoices.
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What's Included in the Price?
When you work with me, here's what's always included:
✅ Custom design (no templates)
✅ Mobile-responsive layout
✅ Basic SEO setup
✅ Contact forms
✅ Training on how to update your site
✅ 30 days post-launch support
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Ongoing Costs to Budget For
Beyond the initial build, budget for:
- **Domain name**: £10–£15/year
- **Wix plan**: £13–£27/month (includes hosting)
- **Shopify plan**: £25–£65/month (includes hosting)
- **Email hosting**: £0–£5/month
- **Ongoing maintenance** (optional): £50–£150/month
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How to Get the Best Value
1. Know what you need — The clearer your brief, the more accurate (and often lower) the quote
2. Prepare your content — Having your text and images ready saves time and money
3. Start with what you need now — You can always add features later
4. Choose the right partner — A skilled freelancer often delivers better value than a large agency
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Ready for a Quote?
If you're a UK business owner ready to invest in a professional website, I'd love to give you a clear, honest quote.
Book a free discovery call — I'll listen to what you need, recommend the best approach, and give you a fixed price with no hidden costs. Based in Windsor, Berkshire, serving businesses across the UK.
